Top YouTube Creators for Marketing Your Sports Game

Sports games are one of the hardest genres for indie visibility on YouTube because the major franchises consume almost all audience attention. The indie sports games that break through tend to be ones that aren't competing with the majors: arcade-style takes, unusual sports, parody sports, retro-inspired alternatives. The creators covering this niche are few but their audiences are specifically there because they want something different from the annual AAA releases. Pitch with that difference front and centre: what does your game do that the majors don't, what's the audience you're serving that they aren't.